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Our approach is based on the discipline that we helped advance from its academic roots at Stanford and Harvard Universities to what is now a highly practical, vital suite of methods for ensuring success in corporate decision making.


Our methods distinguish tools from processes.


Our analytic and learning tools are used to create discipline and focus in decision making. These tools are based on the branch of learning called decision analysis, extended to be relevant and practical in the business environment.


Our processes are used to create speed and efficiency in organizations around decision making. These processes are built around the notion of structured dialog, joint discovery of value creation mechanisms by decision makers, and systematic movement of decision-relevant information between decision makers.


Tools and processes are not one-size-fits-all. The quadrant structure below is used to sort decisions to identify the right approach:






Matching the right tools and processes to the right decisions is crucial to decision efficiency.BACK TO TOP

Click below for examples of tools and processes.











Generate creative and innovative ideas
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Determine the scope of your efforts
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Organize alternatives and create the basis for seeking high value strategies
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Measure the impact on customer value creation
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Clarify the uncertainties
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Focus on the key drivers to explore for value-creating strategies
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Understand the risk and return impacts on shareholder value
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